Episode 46: Sales and Mindset Strategy: Making Selling Feel Easy with Lisa Yelland

Jun 9, 2026

It felt like an absolute crime that I hadn’t had the brilliant Lisa Yelland on the podcast yet, especially since she is one of my incredible guest speakers at the upcoming Community and Connection Live event on the 30th of June.

Lisa specialises in sales and mindset strategy for business owners to make more sales in a way that feels completely aligned, authentic, and fun.

When many people think about selling, they think of pressure, rigid scripts, or that uncomfortable “salesy” feeling. But Lisa brings a wonderfully fun, light energy to the whole process, showing us that it doesn’t have to look like the corporate world to be incredibly effective.

Why the Best Sales Strategy Starts in Your Head

We had a great conversation about why mindset plays such a massive part in our business growth. Lisa shared that your energy will always say so much more than your words ever can. If you feel anxious or pushy when you are talking about your offers, people feel that resistance.

“Your energy enters the room before you do”

She blends practical strategy with skills, knowing what to say and when to say it, but the real magic happens when you look at your thoughts around selling. Lisa reminds us that selling is simply an act of service. It is about initiating a conversation, leading the way, and making it easy for the right person to say yes to the help they need. When you reframe selling as helping, that heavy corporate pressure completely melts away.

“People don’t remember what you say, but they remember the way that you make them feel.” – Maya Angelou

The Procrastination Trap: Productive vs. Revenue-Generating

Lisa explained that when we feel resistance toward selling, our brains naturally look for other tasks that make us feel productive, like tweaking website graphics or writing endless social posts. While those things are important, they can easily become a safe hiding place to avoid having real, direct conversations.

She challenges us to prioritise our revenue-generating activities first. It is about stepping into leadership energy, reaching out to past connections, and trusting that someone out there is waiting for exactly what we offer.

Meet Us at Community and Connection Live!

Lisa will be speaking at my Community and Connection Live event on the 30th of June, and she isn’t just going to be talking. She has designed a completely interactive, tried-and-tested sales activity for the room. It is a safe, guided space where you might even make sales on the day before she has finished speaking!

READY TO MAKE SALES IN THE ROOM?

If you want to experience Lisa’s amazing selling energy in person and walk away with actions actually taken on your business, you need to be in the room on the 30th of June. We have built this day to give you breathing space, real community connection, and zero speaker overwhelm. Don’t leave your 2026 business growth to guesswork.

Grab your ticket for Community and Connection Live before it’s too late – https://pages.thismumlovestech.co.uk/event

Lisa is just one of the 4 amazing speakers joining me on the day. Find out more about all 4 speakers here

Connect with Lisa Yelland, Sales Consultant:

Download Lisa’s Free 7-Day Sales Activator Guide here

🌐 Visit Lisa’s website here

Follow Lisa on:

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